The Jeep brand today announced a comprehensive plan for its next generation of fully electric 4xe vehicles as part of a sustainable transformation to become the leading electrified SUV brand in the world. The plan, which premiered on the brand’s YouTube channel: www.youtube.com/thejeepchannel, calls for the introduction of four all-electric SUVs in North America and Europe by the end of 2025. As part of an ongoing comprehensive product plan, 50% of Jeep brand sales in the U.S. will be fully electric by the end of 2030, while 100% of European sales will be all-electric by then. The plan is in full support of the net-zero carbon emissions targets set by Stellantis during the Dare Forward 2030 long-term strategic plan.
“Driven by the success of our electrified 4xe portfolio in North America and Europe, we are designing and developing the most capable and sustainable Jeep SUVs to date, on our path to becoming the leading zero-emission SUV brand in the world,” said Christian Meunier, Jeep brand CEO. “This is a forward-thinking strategy to help ensure millions of Jeep fans around the world continue to have a planet to explore, embrace and protect. Electrification is great for our brand, making it even more capable, exciting, sustainable and fun.”
The Jeep brand showed the first images of two fully electric SUVs – the all-new Jeep Recon and an all-new Wagoneer, code name Wagoneer S – that will arrive in North America and other regions around the world, while confirming that the all-new, all-electric Jeep Avenger will launch in Europe early next year.
Jeep Brand Electrified Portfolio in North America
Building upon the success of the Jeep Wrangler 4xe, the best-selling plug-in hybrid vehicle (PHEV) in the U.S., and the recently introduced Grand Cherokee 4xe, the brand is developing a comprehensive electrified product range specifically developed to enhance the brand’s legendary capability and expanding its reach in North America.
“With the continuous expansion of the 4xe technology across our entire portfolio, we are redefining freedom and adventure in a way that only the Jeep brand can,” said Jim Morrison, head of Jeep brand North America. “By the end of 2025, our full lineup will be electrified, including four all-electric vehicles competing in the heart of the marketplace.”
This electrification plan will also expand the Wagoneer portfolio. The brand will offer an all-new all-electric Wagoneer in the premium midsize SUV segment. In the large SUV segment, the Wagoneer models will deliver powertrains that target an estimated 500 miles of combined range.
By 2030, the Jeep brand will offer a full range of new battery-electric vehicles (BEV), establishing a lead in the SUV industry in terms of the number of models, segment participation and sales volume. As a result, 50% of brand sales in the U.S. will be all-electric vehicles.
The All-new Jeep Recon: 100% Jeep; 100% Zero Emission
One of the first all-new electric SUVs that will launch in North America is the Jeep Recon. This all-new vehicle is aimed at those who love to explore extreme adventures in near silence with a rugged, fully electric vehicle package. The Jeep Recon is designed from the ground up to be 100% Jeep 4×4 and 100% zero emission. This SUV will be offered exclusively as a BEV, and it will enhance off-roading adventures with:
- True trail-rated capability with Jeep Selec-Terrain traction management system, e-locker axle technology, under-body protection, tow hooks and aggressive off-road tires
- Authentic Jeep open-air freedom with a one-touch powertop, removable doors and glass
- The latest generation Uconnect system, including detailed travel guides of the most notable off-road trails
“The all-new, all-electric Jeep Recon has the capability to cross the mighty Rubicon Trail, one of the most challenging off-road trails in the U.S. and reach the end of the trail with enough range to drive back to town and recharge,” said Meunier.
This global SUV will be displayed to the public next year and production will start in 2024 in North America. Customers in the U.S. will be able to make a reservation for the new Jeep Recon BEV SUV in early 2023. The Jeep Recon will be sold in major markets around the world, including Europe.