BMW Motorrad, the motorycle division of BMW is continuing to increase sales and its market share across Ireland. In the category of motorcycles greater than 500cc engine capacity BMW Motorrad has a 37.85 percent market share. In the period between January and June 2014 they have sold 109 units, the second largest seller is Harley Davidson wit 36 units registered, giving them a 12.5 percent market share. BMW Motorrad plan to increase their market share even further with new models arriving in the coming months and into early 2015. For full details on their range of motorcycles please visit www.bmw-motorrad.ie
BRAND Volume Market Share %
BMW 109 37.85
Harley 36 12.50
Suzuki 33 11.46
Honda 26 9.03
Yamaha 23 7.99
Triumph 21 7.29
Ducati 20 6.94
Kawasaki 13 4.51
KTM 7 2.43
