Former Renault CEO Bill Cullen has opened a new showroom on the Naas Road, Dublin, where he has been appointed an official dealer for the SsangYong franchise. His dealership is called ‘Bill Cullen Premier Motors’ and will stock the full range of SsangYong SUVs and a variety of used cars. The new showroom is located at the Dublin city end of the Naas Road. Commenting on the announcement Bill said, . “I’ve been itching to get back into the motor trade for some time. I had noticed that SsangYong had a new range that was performing well in other markets and when I spotted that it had entered the Irish market I knew it was time to make a move”.
Joe Harris, CEO SsangYong Motors Ireland said he was thrilled to have the well accomplished business man on board. “Bill has been a cornerstone and pioneer of the Irish motor trade for many years and his personal and professional achievements are second to none. We are delighted to have a person of such incredible achievements and his excellent team on board and we are confident that this appointment will see the SsangYong brand continuing to go from strength to strength”.