ŠKODA is continuing its product offensive by introducing its seventh model line. With the Citigo, at 3.56m long, the Mladá Boleslav automaker is entering the A00 segment. The Citigo will debut on the domestic Czech market this year. Other European countries will follow at the beginning of summer 2012 with Ireland anticipating market launch in September 2012 for an estimated retail price of approximately €10,500. The Citigo offers maximum utilisation of space and seats for four passengers. The Citigo will be launched as a three-door, with a five-door version anticipated later in 2012.
“The Citigo is one of the pillars of our growth strategy. It paves the way for our brand to enter a very promising segment,” said ŠKODA Board Chairman Prof. Dr. h.c. Winfried Vahland “The new product fully meets the corporate philosophy of the ŠKODA Brand expressed through the “Simply Clever” slogan. Despite its small size, it offers ample interior space, but is surprisingly agile, and attractive in terms of trims and technologies used. Although the Citigo is a small car, it is a typical ŠKODA—and as such fits perfectly with our plans.”The designers managed to give the car a distinct look that declares at first glance: this is the new ŠKODA. The finned grille set in a chrome-plated frame and precisely shaped headlamps give the car the typical ŠKODA look. The designers have done a fantastic job on the rest of the car’s body. With a length of 3.56 metres, width of 1.65 metres and height of 1.48 metres, the Citigo is one of the smallest vehicles in its segment. The volume of the luggage compartment is 251 litres. It can be extended to 951 litres by folding down the rear seats.
The key target groups are young drivers, young families looking to get themselves a second or even third car, and also “best agers.” They are customers who are rather cost-sensitive and have a rational approach to cars on the one hand but high demands for quality, practicality, design and safety on the other. ŠKODA did not have much to offer such groups of customers in the small car segment. Prof. Vahland: “We can see that the demand for small cars with low fuel consumption, at a favourable price and with reasonable operating costs is growing. ŠKODA’s new small vehicle is a reaction to this trend. We are entering new ground and the Citigo will attract a lot of customers mainly in our European markets.”
The Citigo places great emphasis on safety. For the first time in a ŠKODA vehicle, the designers have used a Head-Thorax side airbag to protect the heads of both the driver and the front seat passenger and together with other elements it forms an exemplary safety packet in its class. In addition, active safety is significantly enhanced by the new “City Safe Drive” brake assistant. The system is automatically activated at speeds below 30 km/h and a laser sensor identifies a danger of collision. Along with the Volkswagen up!, the Citigo is currently the only car in the small vehicle segment to offer the emergency braking functionality.
Two new, three-cylinder 1.0-litre petrol engines will be available after the Citigo’s launch: both have a volume of 1.0 litre and their power outputs are 44 kW/60 HP and 55 kW/75 HP. In the economical Green Tec version average consumption is 4.2l/100km and 4.3l/100km respectively. Emissions are 97g and 99g CO2/km respectively. Fuel consumption and emissions are 4.5l/100km and 105g CO2 per km for the 44kW engine. The engine with a power output of 55kW consumes 4.7l/100km and emits 108g of CO2 per km.