XPENG has announced the opening of XPENG North Dublin, operated by MSL Motor Group, and marking the retailer’s second XPENG dealership in Ireland. The appointment follows MSL Motor Groups’ role as the retail launch partner for XPENG in Ireland earlier this year, through its XPENG South Dublin showroom.
A family-owned business, established in 1959, MSL Motor Group says it ‘continues to strengthen its commitment to the XPENG brand and the growing EV market’ with this latest expansion. The new dealership will operate from MSL’s state-of-the-art premises on the Navan Road, Dublin 7, trading as XPENG North Dublin.
Joining other high-profile outlets XPENG South Dublin, in Deansgrange; XPENG West Dublin, on the Belgard Road in Tallaght; and XPENG Newmarket, in North Cork, this increases to four XPENG’s national dealer footprint, with further appointments currently under negotiation and expected soon.
Commenting on the expansion, Ciaran O’Sullivan, XPENG National Sales Manager, said: “MSL Motor Group played a pivotal role in introducing XPENG to Ireland, and we’re delighted to see them extend their representation with this second dealership. With the all-new XPENG G6 already redefining expectations in its segment, this is a significant milestone for both MSL Motor Group and XPENG.”
Dermot Gallagher, Head of Operations, MSL Motor Group, added: “We are proud to build on our partnership with XPENG, by opening a second dealership in North Dublin. The response to the XPENG G6 has been exceptional, and this expansion allows us to bring cutting-edge EV technology to even more customers.”
Launched in Ireland in early 2025, the XPENG model currently available to Irish motorists is the all-electric, ‘ultra-smart’ 4-door, XPENG G6 Coupé SUV. Further models are expected to follow in which AI design and manufacturing technology will continue to be a key aspect.
For more information, visit: www.xpeng.com/ie
