There is to be a new BMW Dealership on the Southside of Dublin shortly with the announcement that Maxwell Motors, the long established motor dealership in Blackrock, Co. Dublin recently purchased by the Frank Keane Group, will become an authorised BMW dealership in November 2011. The new dealership will trade as ‘Frank Keane Blackrock’. Frank Keane’s decisiveness in acquiring the business rescued 20 jobs in the retail motor industry and secures a premium location which has been associated with the motor industry for over 70 years. The addition of the BMW franchise is likely to lead to an increase in employment in line with BMW’s growth in Ireland.
Frank Keane will provide BMW Sales, After Sales, and Financial Services for customers in the south east of the city, in addition to their existing successful BMW and MINI dealership on the Naas Road. Frank A. Keane commented: “I have been involved with the BMW brand since 1967 and am hugely excited by this opportunity for us to further establish our strong reputation for quality, service and value from this landmark premises in South Dublin.”
Commenting on the announcement, John Ives, Managing Director of BMW Ireland said: “It is great news that one of our key dealer partners is investing further in the BMW franchise. This new dealership will further enhance BMW’s presence in south Dublin.”